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KRG Business Spotlight – Elio Vetrini, Owner – COUNTY TV & APPLIANCE, Stamford, CT

Q: You have owned County TV & Appliances since 2003. What inspired your family to take on this venture?
A: My father, Vincent, started in this business as a 21-year-old salesperson. It’s a good old American sales story which charts the evolution of a good sales person who eventually became a majority owner. I started in this business as a 16-year-old, and now I am following in my father’s footsteps. He was inspired to buy this business and was thoughtful and did it well over the course of his long career. The opportunity presented itself to continue and grow the company and purchase it all, so it’s something that we’ve done over our entire lives. I was born and raised in it, and I am happy to be a part of it.

Q: Who or what has been your personal inspiration in business?
A: Naturally, a child follows in his father’s footsteps. Growing up, I watched my father working hard and working long hours. We have a close relationship, so that has truly been my inspiration to continue following in his footsteps. My inspiration today, now that I am fully invested in this business, is being the best luxury appliance and electronics retailer in Fairfield County – that’s not a cliché. We stick to that. That’s why we wake up every morning and put in the hard work that we do – it’s not only money driven, but rather being the best in the business and succeeding. Hard work has been the key to our success.

Q: What is the best thing about doing business in Fairfield County?
A: One of the best things about operating in Fairfield County is the geographical location and the affluency. We get involved in some interesting and complex developmental projects. We play a major role in furnishing those projects, and it’s always exciting to push boundaries with designers, architects, and builders and to witness the results.

Q: What do you consider to the biggest “win” in your business’s history?
A: Since 2007, as the world changed financially, I’ve always said that there’s no such thing as a “home-run.” I consider a “win” to be working hard every day, looking at every aspect of our business on a daily basis, and seeing where we can change, adapt, and can be even more successful.

Q: Outside of running a business, in what other way is County TV & Appliances involved in the community?
A: We absolutely believe in contributing to our community. We support our Police Department, the Fire Department, Downtown Stamford events, and are an intricate part of the Jewish community.